Philippe Pommez,
, Co-Founder & Advisor

He holds a Ph.D. in physical chemistry from the Sorbonne - Université de Paris, and a postgraduate degree from the Institut d’Administration des Enterprises (IAE Paris).

He worked for 18 years at Johnson & Johnson in Canada, Brazil, and the United States, serving as Vice President of R&D in the U.S. In 1996, he joined Natura &Co, heading up Innovation and R&D, where he led the development and launch in 2000 of a product line under the brand name Ekos, inspired by traditional knowledge and based on an innovative concept: the sustainable development of Brazilian biodiversity. The initiative was a commercial success and was also recognized as a benchmark by the World Bank, IFC, and UNCTAD, resulting in an invitation to attend COP 8 and COP 9 of the Convention on Biological Diversity.

In 2009, in São Paulo, Brazil, he founded Inobi, a company dedicated to the creation and development of sustainable brands. The concept of Resonance lies at the heart of INOBI. Inspired by the physical principle of Resonance—which was central to his doctoral thesis on the study of molecular vibrations—the principle of Resonance extends far beyond that. It is a fundamental element of String Theory, as described by Brian Greene in his book *The Elegant Universe*. It has also recently emerged in sociology as a central concept in our relationship with the world, as proposed by Helmut Rosa in his book *Resonance*.

His scientific background has proven to be a constant source of inspiration, and it continues to drive Phillippe in his studies, including his recent participation in the Collective Intelligence Symposium, organized by the Santa Fe Institute (SFI), the leading center specializing in the science of complexity.

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Filomena Padron , Co-Founder & CEO of

She holds a degree in Fine Arts and Design, with a specialization in Visual Identity, from Mackenzie University and FAU University, both in São Paulo, Brazil. She also holds an MBA in Marketing and a post-MBA degree in Neurobusiness, both from FGV in São Paulo, Brazil, as well as executive education in the Circular Economy from MIT.

Filomena brings 30 years of expertise in brand creation, identity management, strategic design, and branding. Throughout her career, she has excelled as a leader in the creative direction of brand language and product design at Natura &Co. Over the course of 12 years, she spearheaded a complete brand transformation, implementing effective branding management processes for Natura and its sub-brands. Her innovative and strategic designs have earned her international recognition through various awards.

As co-founder of Inobi and CEO of the company, Filomena is also pursuing a degree in biology to deepen her understanding of the dynamics of life, applying multidisciplinary knowledge to her projects. Committed to offering creative and strategic solutions aligned with the latest market trends, Filomena seeks to contribute to the success of commercial projects by bringing her passion and experience to new challenges.