Inobi is a creative collective of professionals from diverse fields, united by a commitment to meaningful innovation and positive change.
With studios in São Paulo and London, our team brings together a diverse group of professionals working across branding, design, strategy, sustainability, communication, and applied research.
we create in resonance
Today, Inobi is guided by a collective vision shaped through collaboration between creatives, strategists, researchers, and partners across our extended network.
Together, we craft narratives, identities, and systems that connect brands to people and to the planet — with empathy, clarity, and intention.
Founded in 2009, Inobi was born from the convergence of science, design, and expanded consciousness, with the ambition to shape brands that contribute to life in all its forms.
challenges, and motivations was key to making chocolate a catalyst for the desired changes, from the inside out. We visited the communities, embraced their culture and stories, and explored how a new sustainable brand could empower those involved, many of whom face social vulnerability and invisibility.
To establish brand legitimacy,
it is essential to be part of it.
Building a brand that drives transformation and positive impact required more than just understanding this reality; we needed to create genuine connection and a sense of belonging. We immersed ourselves in both the art and science of cocoa production, but more importantly, in the essence of the people and communities involved. Understanding their expectations,
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Founder
Brand strategist and designer with over 30 years’ experience
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Founder
scientist with a PhD in physical chemistry from the Sorbonne